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Mission

Making everyday life more comfortable by offering purposeful and responsible wardrobe essentials with innovative and utilitarian features.

Vision

Adding Quality, Comfort and Fashion to ‘Perennial Classics’.

Our styles are a breath of fresh air but our legacy goes back 125 years!

With over 125 years of expertise, Minus One's parent company, Gimatex,
boasts of an integrated textile facility encompassing Ginning, Spinning,
Weaving, and Processing Units. This mastery of the supply chain fuels
our innovation, enabling us to redefine fashion with utilitarian,
purposeful products tailored to today's lifestyle.

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Our Values

Offer Men Focused Fashion

Revolutionizing men's wardrobes through tech, comfort, and style.

Make Fashion Sustainable

Transforming fashion sustainably through water reduction, textile recycling, and resource optimization.

Support Our Farmers

Support our hard-working farmers by donating Rs 25 from every purchase of yours.
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